If you are a website owner, you have to give more importance to user experience. Keep in mind that bad user experience can hurt your business. It is time that you know common web design mistakes and some fixes. Here’s a list:
Website navigation
When you come across website navigation, it is all about creating rational paths to information, which are shown at optimal times in the journey of the users. If your website has major navigation issues like 404 errors, no one will find your content.
Keep in mind that “no pages found” or no content means no conversions. If this is the problem, you have to isolate the navigation issues first. You must isolate the issue so you know why it is happening and how you can deal with it.
Not mobile-friendly
You must be aware that Google now favors sites that give prompt experience for mobile users. If you open your site on a mobile device then contents become broken or trying to fit into the screen, it will result in poor user experience and Google will notice.
The solution is redesigning the site. If you have basic know-how, you should redesign the site. Keep in mind that mobile accessibility is crucial for your SEO efforts and user experience. Always remember that there is no excuse for a non-responsive site!
Site is too slow
As mentioned, Google now favors sites that give prompt experience for mobile users. If your site is not fast enough, it will affect your ranking. No one wants to wait for more than 30 seconds for a site or content to load. With this, you can expect your users to bounce back to the search results and look for different options.
You should test your site. If more pages are poorly performing, it can be fixed using speed optimization tools. However, if most of the website is experiencing slow load times, it is time that you address the whole matter.
Not secure site
If the site is not hosted securely, this will send out a warning to users. Ideally, your page should start with “https”, not “http”. It is time to invest in security because Google also favors secure sites. If the users are particular about privacy and data, they will not visit your site again. The best thing to do here is to check with your hosting.
Site information overload
If you slam the visitors with information the moment they land, you are barely improving user experience. You should not fill the walls with text. It is important to design the web with contents that can be easily digested. This means putting short paragraphs and white space.
So, what’s next?
If you cannot resolve the issues, it is high time that you consider the professional help of San Antonio website design. With the right agency, they can turn your website into a profitable one – especially if they have many services like SEO and web development.
